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SaaS Backend: MVP to Scale

January 5, 2025

A B2B SaaS product needed a backend that could ship fast for early customers but scale as usage and multi-tenancy grew—without a full rewrite.

Challenge

  • MVP had to support auth, subscriptions, and core product data in months.
  • Cost had to stay predictable as tenant count and usage grew.
  • Data isolation and security were non-negotiable for enterprise deals.

Architecture approach

  • Firestore as core: Document model designed around tenant-scoped collections and access patterns. Security rules enforced tenant isolation; no cross-tenant reads.
  • Auth: Firebase Auth with custom claims for role and tenant. Claims updated via Cloud Functions on sign-up and admin actions.
  • Billing: Stripe for subscriptions; webhooks processed with idempotency. Subscription state stored in Firestore and mirrored to Stripe so product logic had a single source of truth.
  • Scaling levers: Read-heavy paths used local cache where appropriate. Write-heavy or reporting workloads moved to Cloud Functions + BigQuery for analytics, keeping Firestore for transactional reads/writes.

Outcomes

  • Launched on time with a clean path to add tenants and features.
  • Cost scaled with revenue; no surprise bills from unbounded reads.
  • Later phases (e.g. AI features) plugged into the same event and data model.

This is SaaS backend engineering and cloud & serverless architecture in practice. Request an architecture review to align your MVP with scale.

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